assafdev.io inspecting
subject detected 1 result

assaf shalin

founder & engineer · israel

I build competitive-intelligence tools for the Shopify ecosystem — software that shows a merchant exactly what the store they're up against is actually doing. I've been shipping since 2013.

merchants reached
250,000+
countries
100+
shipping since
2013
based
israel
koala apps github email
products koala apps · est. 2018

I co-founded Koala Apps in 2018 to answer a question every Shopify seller has and almost nobody could afford to answer: what is my competitor actually doing? The tools are browser-native, and there's a free forever tier on purpose — they should work for someone building their first store.

  • flagship

    Koala Inspector

    Chrome extension that reveals a Shopify store's theme, installed apps, product catalog and sales signals in a single click.

    250,000+ installs

  • Theme Detector

    Identifies the Shopify theme powering any storefront, including customizations.

  • App Detector

    Surfaces which Shopify apps a store runs — roughly 2,550 revealed weekly.

  • Sales Tracker

    Tracks best-sellers and movement over time so you can spot a winning product early.

  • Store Analyzer

    Full-store audit: traffic estimates, catalog depth, and ad-campaign activity.

  • Skip To Checkout

    Merchant-side app that cuts the cart step and sends buyers straight to checkout.

  • Calculators

    Revenue, profit margin, and ROAS/CPA/CAC ad metrics — plus a store-name generator.

Free forever plan. Premium is $22/month, priced so it still works for a first store rather than only for a brand with a research budget.

history ventures & client engagements
  1. 2018 —

    Koala Apps current

    Co-founder. Shopify competitive-intelligence suite; grew from a one-click theme detector to 250,000+ merchants across 100+ countries.

  2. 2020–21

    Buildots

    Client engagement — frontend for a construction-site annotation system.

  3. 2021

    Verbit

    Client engagement — student-facing web app for the transcription and captioning platform.

  4. 2020–21

    ShareIt

    Built out the sales, product and invoicing services for the platform.

  5. 2020

    Ayecka

    Client engagement — operator interface for satellite-communications hardware.

  6. 2019

    DevForce

    Software consultancy — web, WooCommerce payment gateways, and licensing tooling.

  7. 2019

    Elementor

    Client engagement — usage-tracking integration for the WordPress page builder.

  8. 2017

    Machinads · ServPro

    Earlier ventures — ad tooling and service-business software.

  9. 2013

    First public commits

    A pure-PHP Active Record implementation. Everything since has been some version of the same instinct: build the tool rather than pay for it.

stack detected across ~90 repositories

languages

  • TypeScript
  • JavaScript
  • Python
  • Go
  • PHP
  • Swift
  • C#
  • Ruby
  • Shell

platforms & runtime

  • Cloudflare Workers
  • Next.js
  • Node
  • Chrome Extensions (MV3)
  • Shopify App & Theme APIs
  • React
  • React Native
  • FastAPI
  • Docker

currently interested in

  • local-first AI
  • MCP servers
  • OpenVINO inference
  • Claude Code skills
lab things built for an audience of one

Not products. Just problems I'd rather solve than tolerate.

  • Scribarr

    Self-hosted Whisper transcription and AI translation with a web UI, tuned to run on an Intel iGPU home server via OpenVINO.

  • health-ai

    iOS HealthKit exporter feeding an MCP data brain, queried through a Telegram bot.

  • homeserver

    The whole home stack as code — Home Assistant, Homebridge, media services, Broadlink and Tuya devices driven locally.

  • Alfred workflows

    Small public utilities: pretty-print clipboard JSON, convert cases, manage supervisor processes, spin up throwaway mail.

contact open to interesting problems
email
assaf.shalin@gmail.com
github
@AssafShalin
company
koala-apps.io